Eating the Wall Street Journal was conceived when Pope.L encountered an advertising campaign claiming that a mere subscription to the newspaper would multiply one’s wealth. Taking this assertion to its absurd conclusion, Pope.L figured, “shouldn’t ingesting [the paper] increase your wealth tenfold?” This logic became the basis of the performance.
https://www.facebook.com/watch/?v=652965525512072
https://www.moma.org/calendar/events/6184